Business A to Z

Every trade has words it uses without explaining. In business the cost of not knowing one is real: some of them are ordinary jargon and some of them are a decision that can take a house.

Please note: This page explains what a term means. It is general information, not legal, financial, tax or investment advice, and it does not know anything about your business. Before you sign, file or commit to anything, check it with an accountant, a solicitor, or the official guidance we link to.

Studying business? We write GCSE revision songs, and there is one for business studies. Listen to the revision playlist.

500 terms, showing 101–110 (page 11 of 50).

C

Consumer rights

What a consumer is entitled to, whatever your terms say.

Content calendar

A plan for what you will publish and when. Boring, and it is what makes publishing happen.

Content marketing

Also called Inbound marketing, Blogging

Earning attention by publishing something useful rather than buying it. Slow, and it accumulates.

Contingency and reserves

Money held back for the thing you did not plan for.

Continuous improvement

Lots of small changes rather than one big project. Lean, kaizen and the rest.

Contract dispute resolution

The ways a commercial disagreement gets resolved, in ascending order of cost.

Contract of employment

Also called Employment contract, Written statement of particulars, Section 1 statement

The terms someone works under. A written statement is legally required from day one.

Contract review checklist

What to look for before signing anything commercial.

Contractor versus employee cost

What an employee actually costs beyond salary, and how to compare it with a contractor.

Contribution

Selling price minus variable cost. What each sale contributes towards fixed costs.

Ready when you are

Have a look round the demo, start a free trial with your own service in it, or ask us the awkward question first. Whichever you pick, the people who answer are the people who built it.