Business A to Z

Every trade has words it uses without explaining. In business the cost of not knowing one is real: some of them are ordinary jargon and some of them are a decision that can take a house.

Please note: This page explains what a term means. It is general information, not legal, financial, tax or investment advice, and it does not know anything about your business. Before you sign, file or commit to anything, check it with an accountant, a solicitor, or the official guidance we link to.

Studying business? We write GCSE revision songs, and there is one for business studies. Listen to the revision playlist.

25 terms filed under A, showing 21–25 (page 3 of 3).

A

Attribution

Deciding which marketing gets the credit for a sale. Genuinely hard, and everybody's tool claims the win.

Audit

An independent examination of the accounts. Most small companies do not need one.

Auto-enrolment

Also called Workplace pension, Pension auto enrolment

The legal duty to enrol eligible staff into a pension and contribute to it. Automatic, and it starts with the first employee.

Automation

Getting software to do repetitive work. Cheaper than people, and it scales the process you already have.

Average order value

What a typical order is worth. One of three levers on revenue.

Something missing?

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