Fiducia TogetherPartnerships and channel
Selling through somebody else, or alongside them.
Please note: This page explains what a term means. It is general information, not legal, financial, tax or investment advice, and it does not know anything about your business. Before you sign, file or commit to anything, check it with an accountant, a solicitor, or the official guidance we link to.
What it means
Channel arrangements include resellers, distributors, agents, affiliates and referral partners, each with a different legal and commercial shape.
Why it matters
A partner brings reach you do not have. It also puts somebody between you and the customer, and margin between you and the revenue.
What it looks like in practice
An agent sells on your behalf and the contract is with you. A reseller buys and sells on, so the customer is theirs. That distinction decides who owns the relationship, the data and the risk.\n\nCommercial agency arrangements carry statutory compensation rights on termination in the UK.
What to watch out for
Commercial agents' regulations. Terminating an agency can trigger a compensation payment that surprises principals, and it cannot be contracted out of.
Where to get proper advice
A commercial solicitor before appointing an agent — the regulations are the part people do not know about.
Where to read more
Last reviewed 2026-08-28 by Fiducia Together · Next review due 2027-08-28
Please note: This page explains what a term means. It is general information, not legal, financial, tax or investment advice, and it does not know anything about your business. Before you sign, file or commit to anything, check it with an accountant, a solicitor, or the official guidance we link to.