OKRs in practice
Making objectives and key results actually work in a small business.
Please note: This page explains what a term means. It is general information, not legal, financial, tax or investment advice, and it does not know anything about your business. Before you sign, file or commit to anything, check it with an accountant, a solicitor, or the official guidance we link to.
What it means
This is the practical half of goal-setting: how to run quarterly objectives without the ceremony that suits a much larger organisation.
Why it matters
Most small businesses abandon OKRs because they adopt the whole apparatus. One or two objectives, reviewed fortnightly, is enough.
What it looks like in practice
Write key results as outcomes with numbers, not as tasks. "Launch the site" is a task; "40 enquiries a month through the site" is a result.\n\nSeparate them from pay, or the targets become conservative.
What to watch out for
Too many objectives. Three is a focus; eight is a list of everything you were going to do anyway.
Where to get proper advice
Your own figures.
Where to read more
Last reviewed 2026-08-28 by Fiducia Together · Next review due 2027-08-28
Please note: This page explains what a term means. It is general information, not legal, financial, tax or investment advice, and it does not know anything about your business. Before you sign, file or commit to anything, check it with an accountant, a solicitor, or the official guidance we link to.
Fiducia Together